An extremely competent crisis management team required a taxing crisis training scenario that incorporated several different issues culminating in a large, reputation-damaging crisis.
To really test a group of people that have had years of crisis training and knowledge was a great challenge for us. We met it head on by creating a scenario with multiple levels and elements to deal with. Thinking of issues that could become crises for a client so that they can better prepare themselves in the future, is always a worthwhile activity.
As the CMT team was of a high calibre, the scenario required several elements to it in order to push their knowledge and experience of dealing with a crisis. It included:
We produced content to support the crisis scenario as it unfolded in the ‘classroom’ setting to make it feel more realistic. This included:
As part of Little Barn Cakes’ communication strategy, images were required for a cake magazine publication.
A multinational design and manufacturing company required a series of media pitches to communicate a news story to the media on a global scale, including national newspapers and trade journals.
Our client, Lifestiles, tasked us with photographing the new brick additions to their product line, as well as the existing roof tiles they offer to their customers.
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